I know what you’re thinking; does the world really need another Twitter blog? Well, you may be right…or you may be wrong – only time will tell.
So, why create a Twitter blog? It’s a good question, particularly given it wasn’t that long ago that I dismissed Twitter as pretty much a waste of time – 140 characters (or less!) at a time.
Slowly but surely, Twitter grew on me – not as a tool to tell people the minutae of my life (e.g. “going for a coffee”, “I’m tired”, “just ate a bagel”) but as a way to distribute and consume information in a different way.
It’s become a tool to discover interesting stories, Web sites, ideas, trends and news, as well as a way to distribute content, ask questions, explore ideas and build a brand. The key is being disciplined in your approach and how much you use Twitter because it can – and does – eat up time if you let it.
That said, I’m convinced that Twitter – and microblogging, in general (Pownce, Tumblr, Plurk, Jaiku, et al) will eventually become as popular as blogging. While still not a mainstream tool, Twitter/microblogging is being embraced at a rapid clip, which, hopefully, gives blog a lot of runway.
As for Twitterrati’s focus, it will be broad; everything from new Twitter-related services, tips on how and how not to use Twitter, Twitter news, and coverage of microblogging, including Twitter’s rivals.
In terms of the name, Twitterrati came about after discovering it’s near-impossible to find a Twitter-related domain that hasn’t been registered already. Ideally, it would have been better to have Twitterati but a U.K. design firm, Agitprop Design and Commications, is using it.
If you have any feedback, let me know.