Another Rival Bites the Dust

Twitter’s competitors are disappearing.

First, it was Pownce being acquired by Six Apart, and then closed down. Now, Google has decided to close Jaiku, which it acquired in 2007 to much acclaim.

The move comes as Google attempts to reduce expenses, and involves the closure of several other services such as Dodgeball, Google Notebook and Google Catalogu.

At one time, Jaiku was seen a strong rival to Twitter. In fact, there was much speculation about whether Google was going to buy Jaiku or Twitter. After the acquisition, Jaiku went into hiding before emerging last year.

Many thought Jaiku was going to become part of Google’s wireless strategy, and become a mobile micro-blogging service within Android. But this reality never materialized, and Jaiku gained no traction.

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