In checking out Twitter’s new follower/following management tools earlier this week, I also noticed a small box featuring definitions for Twitter-related words. At first, they looked like part of the service but, upon closer inspection, some of them are sponsored.
Here’s a couple of examples:
So, it appears Twitter is playing around the idea of “sponsored definitions” (aka advertising) on its home page. For anyone interested in how Twitter is going to make money – and there are lots of us obsessed by this potential scenario – you have to wonder if “sponsored definitions” are the first step by Twitter to finally cave in and accept advertising.
For what it’s worth, ExecTweets is a Web site to find and follow the top business executives on Twitter. It was created by Federated Media, in partnership with Microsoft.
Trazzler is a travel site in which Twitter co-founder Biz Stone and Evan Williams are “founding advisors”, while their partner Jack Dorsey is an “advisor”.
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A Revenue Source for Twitter?
In checking out Twitter’s new follower/following management tools earlier this week, I also noticed a small box featuring definitions for Twitter-related words. At first, they looked like part of the service but, upon closer inspection, some of them are sponsored.
Here’s a couple of examples:
So, it appears Twitter is playing around the idea of “sponsored definitions” (aka advertising) on its home page. For anyone interested in how Twitter is going to make money – and there are lots of us obsessed by this potential scenario – you have to wonder if “sponsored definitions” are the first step by Twitter to finally cave in and accept advertising.
For what it’s worth, ExecTweets is a Web site to find and follow the top business executives on Twitter. It was created by Federated Media, in partnership with Microsoft.
Trazzler is a travel site in which Twitter co-founder Biz Stone and Evan Williams are “founding advisors”, while their partner Jack Dorsey is an “advisor”.