So, you get all excited about Twitter, create an account, make a few update…and then what? Of course, you need to follow some people to see what they’re saying, and join the conversation. After all, it’s difficult to have a conversation if you are the only one in the room.
The challenge, however, is deciding who to follow, and there’s a growing number of services (Mr. Tweet, Twellow, et al) to help the process.
For people looking for something simpler, you may want to followformation, which provides a variety of topics and suggestions about who to follow – most of them well-known people (bloggers, celebrities, athletes, etc.)
followformation gives you the option of getting 20, 30, 40 or 50 recommendations for each category. There’s a preview feature so you can browse before buying, although only four recommendations are visible.
In theory, followformation has some appeal as an easy and quick way to add people to follow. But the user interface leaves much to be desired.
For one, it’s unclear about how to actually follow people, and whether you automatically follow everyone within a particular category after selecting 20, 30, 40, 50 people.
It’s also not obvious whether you can just follow a specific person that followformation suggests. For example, I’d be interested in following the NBA within the sports category but have no interest in following Shaq or Lance Armstrong.
It is also unclear about how followformation generates the people who are recommended. Are these people simply the most popular? Does followformation manually pick people for each category?
followformation has potential as a tool for new Twitter users – people it describes as “chirpers” (Come on, that’s just silly!) but I wouldn’t recommend it until it becomes easier to use and more intuitive.
The service was created by Vancouver-based Aer Marketing.