Machine Bots Dominate Twitter

Sysomos (a client) has published another eye-opening report on Twitter, highlighted by the fact 32% of all updates by the most active users (the 5% who account for 75% of all activity) are made by machine bots who pump out more than 150 tweets/day. As impressive is that 24% of overall activity on Twitter is done by bots.

The report also found that:

- Among the most active Twitter users with more than 50,000 followers, there are singer Tyrese (@tyrese4real), actress Alyssa Milano (@alyssa_milano), celebrity Tila Tequila (@officialtila), TV host Jonathan Ross (@wossy), tech evangelist Guy Kawasaki (@guykawasaki) and blogger Robert Scoble (Scobleizer).

- 60.6% of the most active Twitter users live in the United States, while 6.9% are located in the U.K, 4.7% in Japan, and 4.3% in Canada.

- The split between genders among the most active Twitter users is fairly balanced with 54% male, 46% female.

- 88% of the most active Twitter users have never missed a day without making at least one update, while another 2.1% have only been inactive for one day.

- 48% of the most active users have more than 100 followers, compared with 6.3% for overall Twitter users.

- 44% of the most active uers more than 100 friends, compared with 7.5% overall.

- 33.7% of the most active Twitter users have joined Twitter this year, compared with 72.5% of overall Twitter users who have signed up this year.


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