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Author Archives: Mark Evans
What Will Twitter do With TweetDeck?
Companies that acquire startups have a funny way of treating them once they’re in the fold. Sometimes, it’s a perfect strategic fit that creates a win-win scenario: the startup thrives within the corporate “mothership” with plenty of financing and stability, while the acquirer expands the capabilities of its business to meet the needs of existing [...]
OAuth: Refreshed and More User-Friendly
There are many things that puzzle me about Twitter but once in awhile it rolls out something that delights. A case in point is the upgraded OAuth process, which has a a new look and feel. What I particularly like is how it now displays the things a Twitter-related application can and can’t do. It [...]
Is Twitter’s Business Model the “Firehose”?
Here’s the thing about Twitter that continues to puzzle me: its insistence on resisting low-hanging fruit when it comes to developing a business model. For a few years, Twitter refused – perhaps that’s a strong word – to consider advertising, even though presenting its users with relevant and contextual advertising was a no-brainer, and something [...]
ManageFlitter: Manage Your Twitter Followers
As you follow more people, it gets increasingly difficult to know who you’re following and their habits. One of the reasons we don’t unfollow more people is a lack of insight and information about our followers. Given Twitter doesn’t provide much in the way of management tool, there are many third-parties that have stepped into [...]


Career Suicide via Twitter