Tag Archives: advertising

Twitter to Finally Embrace Advertising

By Mark Evans | Published: February 26, 2010
According to MediaMemo, Twitter is going to be unveiling a program that will deliver advertising based on search results. The most obvious question is: why did it take so long to something that was such a no-brainer? For all the talk about Twitter users balking at ads appearing within their streams and their dislike a [...]
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Poll: Ads in Your Twitter Stream?

By Mark Evans | Published: November 23, 2009
So with all the talk about how many people are making some serious cash from putting ads in their Twitter streams, the question is whether you would do it? Would You Put Ads in Your Twitter Stream(polls)
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The Emergence of Twitvertising

By Mark Evans | Published: November 22, 2009
Note: This post originally appeared on Mark Evans Tech. Here’s the thing about Twitter: it has huge potential to become a lucrative advertising platform – something that Twitter has continually resisted, although its resolve may be weakening (or disappearing) based on recent comments by COO Dick Costelo. There’s a great story in today’s New York Times about [...]
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Assetize Aims to Monetize Twitter

By Mark Evans | Published: September 25, 2009
For Twitter, advertising is low-hanging fruit to generate revenue. But Twitter continue to insist it’s not something being actively considered. So while Twitter makes up its mind about whether or not to place ads into Twitter streams, there’s a growing number of companies doing just that. A new player is Toronto-based Assetize, which emerged from Extreme [...]
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Twitter Quote of the Day

By Mark Evans | Published: September 23, 2009
“We wanted to show people that we’re here to stay and here we are making money.” - Twitter co-founder Biz Stone at the 140: Twitter Conference in Los Angeles. That said, Stone also proclaimed Twitter does not plan to put ads on the service this year, which could lead one to believe ads could be coming next [...]
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Twitter Moves Closer to Advertising

By Mark Evans | Published: September 11, 2009
For Twitter, advertising is the proverbial bull in the china shop. For a company desperately seeking a business model, advertising is a no-brainer but, to date, Twitter has refrained from going for it. Now, it appears Twitter is moving closer to embracing advertising with the launch of a new terms of service that specifically mentions advertising, [...]
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